Brief: Show MINI-skeptics just how large the Mini Countryman is.

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The idea: Normal is boring, plain and, well, not MINI.

 

With an epic shot of unusual passengers we showed off the MINI Countyman as anything but ordinary. Because afterall, 4 doors and a bigger MINI leaves more room for whatever you're into.

 

Creative Team: Myself (Art Director / Creative), Tyne Brocklehurst (Copywriter / Creative), Reagan Grafton (ECD)​