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A freelance Creative Director specialising in branding, visual communication & advertising.  

I help define and create brands, products, services and campaigns. Bringing to life joyful and beautifully crafted brand experiences across all mediums, at all stages of the customer journey. 

I’m all about simplifying the complex through design, bringing more smiles into existence and finding juicy creative solutions to business, brand, social & environmental challenges.

My background is in the "ideas side" of advertising & visual communication – having cut my teeth in Auckland, London, and now remotely for the past 11 years. 

I've worked for some of NZ & the UK’s most loved clients, across branding, social media, integrated campaigns, digital experiences, activations, design, film, traditional media and the likes. Picking up some groovy BEST Awards and a D&AD Pencil along the way.

When I’m not freelancing, I’m co-running & Creative Directing for – Aotearoa’s newest stock image collection.

I’m keen to lend my mind to interesting projects all over the world. So if this sounds like a bit of you too, get in touch.

Ngā mihi nui,

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